In his latest edition of the Power On newsletter, Bloomberg’s Mark Gurman reported that Apple is moving forward with plans to release the M5 Ultra Mac Studio later this year. In June, Gurman said the Mac Studio’s M5 Ultra could have 36 CPU cores, 80 GPU cores, and support up to 768GB of RAM.
The M5 Ult

Bloomberg’s Mark Gurman previously reported in June that while Apple plans to release the M6 chip in the entry-level MacBook Pro this fall, it’s going to skip the Pro and Max versions to focus on getting the M7 series out quicker. In the most recent edition of the Power On newsletter, Gurman expands on his report, adding that the M7 should arrive in t

Apple has lots of big-ticket devices in the pipeline, from the iPhone Ultra to the Apple Watch Series 12, and this can leave the company’s cheaper accessory-type products in the shade. But iPad owners will be excited to hear that two new Apple Pencils are slated to launch in the first half of next year, according to a new report.
In the latest edition of his 
You won’t read this in many corporate mission statements, but subscription services thrive on laziness. The very moment that a customer signs on the dotted line, inertia enters the equation: it becomes a pain to cancel, and easier just to go with the flow. And from that point on, the customer is incentivised to do nothing, and the provider is incentivised to do the absolute bare minimum. Which is how they like it.
This is why gyms and banks and cable networks do everything allowable under a generous interpretation of the law to increase the friction and inconvenience of breaking things off. So sorry, th

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As first reported by Bloomberg, Apple has filed suit against OpenAI, accusing the AI developer of running a coordinated campaign to steal information about upcoming Apple products.
OpenAI is Apple’s partner in some ways. Since iOS 18 was released two years ago, Apple has incorporated ChatGPT features into Apple Intelligence, allowing users to optionally ask ChatGPT for more detailed information than App

For the last several years, July has been the same, in the Apple calendar. WWDC is long over, and the rush of hardware for the fall is still a couple of months away.
That doesn’t mean there’s nothing exciting, though. After several weeks of beta releases meant only for developers, July is when the new operating systems announced at WWDC and releasing in the fall are deemed stable and feature complete enough for the general public to test out.
The Public Beta of iOS 27, iPadOS 27, watchOS 27, visionOS 27

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Instagram recently unveiled 30 new AI effects, based on the new Muse Image developed by Instagram’s parent company, Meta. Instagram also launched a feature allowing users to tag their friends using their @usernames and generate AI-generated images from their content.
While the new features are presented innocuously, a support article from Instagram’s Help Center clarifies

If you’re planning to buy a new iPhone, timing your purchase can save you hundreds of pounds or dollars. There are certain times of the year when buying a new iPhone is a bad idea, and others when you can pick up a bargain.
While Apple rarely discounts its latest models, prices often fall after new iPhones launch in September, during major sales events such as Black Friday, and through retailer and carrier promotions throughout the year.
Whether you’re looking for the latest iPhone or hoping to get the best value on an older model, understanding Apple’s release cycle – and when retailers typic

For many users, Apple’s own accessories are the first and last peripherals they get for their desktop computer. That’s understandable: you can buy a Magic Keyboard and/or Magic Mouse at the same time as your new Mac, and if you’re going second-hand, then many sellers bundle them in with the Mac they’re moving on. What’s more, Apple is a name that a lot of people trust.
The problem is that these accessories are often average at best and downright poor choices at worst. Sure, many of them can do the job, but you’d get a much better experience by looking elsewhere.
Here are a few ways you can imp

For years, Apple has followed a predictable iPhone launch schedule, introducing new iPhones in September – the standard model and the Pro model. In the spring, Apple often releases a less expensive phone – previously the “SE” iPhones and, more recently, the “e” series.
That could change with the iPhone 18 generation. This year, the most reliable rumors suggest Apple will introduce the iPhone 18 Pro and Pro Max in the fall, along with a more expensive 
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